Serena DiMaso

/Tag:Serena DiMaso

The Ashley Lauren Foundation Appoints Serena DiMaso to Board of Directors

The Ashley Lauren Foundation is pleased to announce the appointment of Serena DiMaso to its Board of Directors.

The Foundation, based out of Spring Lake, and serving all of New Jersey, provides financial assistance, emotional support and many other programs to children and families suffering from the hardships of pediatric cancer.

Founder and CEO Monica Vermeulen states, “We are honored to have Serena DiMaso join our Board. Serena brings a tremendous amount of experience which will help to further our mission of helping children with cancer.”

DiMaso is currently serving her third elected term on the Board of Chosen Freeholders. She is   liaison to the Office of Emergency Management, Workforce Development, Superintendent of Schools, Tourism, Division of Reclamation, Division of Weights & Measures, Improvement Authority and the Shade Tree Commission. DiMaso serves as the Freeholder representative on the County’s Planning Board and the Mosquito Control Advisory Board. DiMaso served on the Holmdel Township Committee for ten years, including five years as Mayor. She serves on the Meridian Hospital’s Corporation Board of Trustees, is Chairwoman of the Bayshore Hospital Foundation and is an active member of the Holmdel First Aid Squad. Serena is also a Board member of the National Foundation for Women Legislators.

Serena participated in The Ashley Lauren Foundation’s Butterfly Ball competition “Dancing For Our Stars” in February 2017. She states, “What a fun way to help raise the money needed to carry out the important work of the Foundation.”

“The Ashley Lauren Foundation does so much for children battling cancer and their families,” says DiMaso. “It is my privilege to join this great group and do what I can to advance their mission of bringing hope and help for children with cancer.”

The Ashley Lauren Foundation’s Board of Directors are: Monica Vermeulen, Founder and CEO; Thomas Corley, Vice President and Treasurer; Carolyn Walker, Secretary; Lou Russo, Trustee; Howard Levine, Trustee; Lou Bernardo, Trustee; Carolyn Burtnick, Trustee; Serena DiMaso, Trustee; Tom Arnone, Trustee; Nancy Kolakowski, Program Director/Family Liaison; Mary Spano Gleckner, Family Liaison; and Nancy Wendt, Family Liaison.


June 28th, 2017|ALF Happenings|0 Comments

The Ashley Lauren Foundation’s 6th Annual Butterfly Ball a Success

On February 25, 2017, over 350 guests gathered at the Ocean Place Resort and Spa to enjoy The Ashley Lauren Foundation’s much anticipated 6th Annual Butterfly Ball “DANCING FOR OUR STARS” and raise funding and awareness for children suffering from cancer. Investors Bank was this year’s honoree.

Monica Vermeulen, Founder/CEO stated, “We are so grateful to all of our sponsors, auction donors, entertainers and guests for their incredible support. Our new and exciting dance competition was enjoyed by everyone in attendance. We are so grateful to our dancers who worked many hours rehearsing and raising funds for our Ashley Lauren kids. The dancers put on an amazing performance. Our dancers included Carol Stillwell, President/CEO of Stillwell-Hansen Inc. who did a beautiful waltz which transitioned into rock and roll with Joe Hasson of Fred Astaire Dance Studio of Red Bank.; Monmouth County Board of Chosen Freeholders Deputy Director Serena DiMaso who did an amazing salsa with Andre Gosselin also from Fred Astaire; Monmouth County Freeholder Tom Arnone who did a high energy and exciting disco with Ashley Lauren Vermeulen and Tom Corley President/CPA of Cerefice & Co. and published author who did a fun hip-hop dance with Ashley Lauren Vermeulen. The winner of both the People’s Choice Award and the Judge’s Award was Carol Stillwell. We are also very grateful to our judges, Joe Leone, Tom Hayes, Anthony LaGruth and Ron Wollner.”

The goal of The Ashley Lauren Foundation is to ease the journey when pediatric cancer is diagnosed by providing direct financial assistance (household bills, medications not paid through medical insurance, traveling expenses to and from hospitals, funeral expenses, etc.); material assistance (food, clothing, household items); emotional support (for the entire family); seasonal parties for the children and their families; advocacy; “Making Dreams Come True” Program; Birthday Brigade (gifts, cake, balloons delivered personally to each child); special outings; hospital parties; holiday gifts for the children and anything else that is needed to make their lives easier and bring smiles to their faces.

Photos of the 6th annual Butterfly Ball can be viewed here.

For more information about how you can get involved, call us today at 732.414.1625.

March 10th, 2017|ALF Happenings, Past Events|0 Comments

ALF’s 6th Annual Butterfly Ball Digital Edition

Check out our digital copy of our ad journal for the 6th annual Butterfly Ball. Thank you to all our supporters!

Click Here!



March 6th, 2017|ALF Happenings, Past Events|0 Comments